How To Make Your Dog #Famous
We all know, love, and follow ridiculously fab dogs on social media - but how does your own fame-worthy pup reach influencer status? This week Michelle Fern welcomes Loni Edwards, the human behind some of the world’s most influential pets, and founder of The Dog Agency and PetCon. She breaks down the essential steps to furry fame in her first book, How to Make Your Dog #Famous: A Guide to Social Media and Beyond.
BIO:
LoniEdwards is a lawyer turned entrepreneur who stumbled into the incredible world of pet influencers via her late fur baby Chlo (@chloetheminifrenchie). She is the Founder and CEO of The Dog Agency as well as PetCon (@petconofficial). Loni is a graduate of Harvard Law School, Cornell University, and Phillips Academy Andover, and a director on the board of the Animal Cancer Foundation. She can be found online at @lonidee.